Yale Program on Climate Change Communication

Report Summary

Highlights:

• In the past year, more than half of Americans (56 percent) say they have attempted to reduce their family’s energy consumption.
• Over the next 12 months, 52 percent of Americans intend to reward or punish companies for their global warming-related behaviors by either buying or boycotting their products.
• 15 percent of Americans say they have volunteered or donated money to an organization working to reduce global warming. One in ten Americans (11 percent) has written a letter, email, or phoned a government official about global warming. Of these, 77 percent urged officials to take action, while 19 percent urged them not to take action to reduce global warming.