Audio: Building an Immunity to Fake News

YPCCC Director Anthony Leiserowitz was interviewed on NPR’s Science Friday:

“If you give people a short exposure to a weakened version of the disinformation, it actually then protects them — protects their mind, essentially — from the effect of that disinformation,” explains co-author Anthony Leiserowitz, who directs the Yale Program on Climate Change Communication.

In the study, researchers focused on the “virus” of anti-climate change rhetoric: specifically, information suggesting that climate scientists don’t agree that human-caused global warming is happening. Research has shown that 97 percent of climate scientists agree humans are causing global warming. Despite this, Leiserowitz estimates “only about 15 percent” of Americans understand this scientific consensus exists.

Listen to the full story below or on the Science Friday website.